AN ASSESSMENT OF PUBLIC RELATION PRACTICE
38 Pages |
Chapter 1-5 |
This study seeks to:
1. Find out the public relation tools employed by the station.
2. Find out the opinions of the publics regarding public relation practice in the station.
3. Find out whether the strategies of public relations employed by the organisation appeal to publics’ taste.
4. Find out the extent of relationship existing between the PR department and the publics.
5. Know the problems encountered by the public relation department of the station.